STAN SLAP
Stan Slap is a New York Times, Wall St. Journal and USA Today bestselling author of two books on cultural commitment: Bury My Heart at Conference Room B and Under the Hood. His day job is as CEO of SLAP, where he focuses on client strategies, keynote speeches and writing books.
Stan is a renowned thought leader about business culture. He is credited with revolutionizing performance for many of the world’s biggest, smartest and fastest companies — developing explosive growth strategies and the cultural willingness to implement and endorse them –– and has achieved transformational impact for organizations ranging from the likes of Microsoft, HSBC, Intel and Viacom to the Government of Northern Ireland (really) and the IRS (sorry).
Stan developed a number of successful management development programs, which are taught in over 70 countries. He is a frequently requested keynote speaker in many of these same countries and in constant demand for major event presentations by Fortune 500 and Global 2000 companies.
Stan Slap is intent on making a profound difference in the world before he is forcibly removed from it.
The Keynotes
SUBJECT
Reveals why an employee culture is an independent organism with its own rules, beliefs, and motivations.
ULTIMATE MESSAGE
“You can’t sell it outside if you can’t sell it inside.”
OVERVIEW
Even the smartest companies subscribe to the most dangerous strategic myth: A strategy has to be planned well to be successful. In fact, a strategy has to be implemented well to be successful. “Implemented well” starts with securing the fierce support of your employee culture. If the culture wants something to happen, it will; if it doesn’t, it won’t. In this mind-blowing keynote speech, Stan will explain exactly how and why your employee culture will buy any strategic or performance goal and how to avoid the Seven Deadly Sins of Strategic Implementation that lie in between 1, 2 and 10!
SUBJECT
How to create a brandable customer experience for the ultimate competitive edge.
ULTIMATE MESSAGE
"You must be branded for how you sell, not just for what you sell."
OVERVIEW
Every company sells both a product and a process — an experience that customers go through to buy and use that product. It’s the quality of the process that most decides your customers’ decision to advertise and sell for you—to brand you. In this myth-busting keynote speech, Stan will explain how to create a brandable customer experience, cause your employees to protect and promote it and your customers to recognize it as intentional. He’ll explain what doesn’t work even though it’s most often tried, what will work, and the ultimate key to creating a compelling, competitive and durable brand.
SUBJECT
The unbeatable impact of truly committed managers.
ULTIMATE MESSAGE
“What is even more important than how to be a leader is why to be a leader.”
OVERVIEW
Any manager can appear fully productive and enthusiastic simply because they’re intellectually and financially committed. But if you’ve ever witnessed a human being emotionally committed to a cause—working like they’re being paid a million and they’re not being paid a dime—you know there’s a difference and you know it’s big. It’s this difference that companies want when they say they want their managers to be leaders because leaders are emotionally committed and inspire it in others. In this riveting keynote speech, Stan will explain the importance of emotional commitment to managers and their companies. He’ll demonstrate how real leadership starts and exactly what it looks like when it’s done right. And he’ll explain the one thing even more important than how to be a leader: why to be a leader.
SUBJECT
How to resolve problems with accountability and create a solution mentality throughout the company.
ULTIMATE MESSAGE
“Whining” isn’t a strategy. “Victim” isn’t a job description. “Everyone else is in trouble too” isn’t management information.
OVERVIEW
Managers the world over have elaborate excuses to explain why poor performance is rarely their own fault and instead the result of forces beyond their control—they’re quick to blame acts of God, mysterious forces of nature and global events. Are you managing in maddening times? Sure, but who cares? What’s important is what you do about it; the job of management is to bring good answers to bad circumstances. The least successful companies blame everything for their problems—everything except their own response to those problems. The most successful companies take the same accountability for their mistakes as for their successes. In this blistering, funny and empowering keynote speech, Stan will debunk the most common excuses for poor performance and provide the foundation for creating a solution mentality throughout any company.
